Blockchain and non-fungible tokens (NFTs): A new mediator standard for creative industries communication [Track 2]

This event took place on Thursday, March 31, 2022 at 10:00 AM UTC.

The presentation is an attempt to conceptualize the features of communication in the context of digital transformation mediated by distributed ledger technologies, blockchain, and non-fungible tokens in particular. The main hypothesis is that communication now takes place directly, without the mediation of third parties. Furthermore, the presentation assesses the current landscape of the non-fungible tokens technology in creative industries by comparing existing projects.