How to Approach Personalization in a Post-cookie World @ Roundtable #4
This event took place on Tuesday, October 18, 2022 at 11:30 AM UTC.
The personalization industry is long overdue for an overhaul and a change of direction. Between lackluster “personalized” product recommendations and rising concerns about data privacy, customers are losing faith that online businesses have their best interests at heart. At the same time, businesses are trying to figure out the best way to meet these high customer expectations, while also selling their products. Join Alexandre Robicquet as he shares his fresh perspective on how to approach personalization in a way that helps customers find their next favorite products – allowing both consumers and businesses to walk away happy. Alexandre Robicquet Co-Founder & CEO, Crossing Minds