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How a Home Improvement Giant is Evolving to Meet the Needs of a Multicultural Millennial Audience
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How a Home Improvement Giant is Evolving to Meet the Needs of a Multicultural Millennial Audience

Part of SXSW 2023

This event took place on Tuesday, March 14, 2023 at 4:00 PM UTC.

Venue: Austin Convention Center, Room 8ABC. The next generation of homeowners have entered the chat. And they are redefining how we shop for our homes. Digitally savvy, and craving personalization, they are looking for more than a transaction. Join The Home Depot’s Senior Vice President and Chief Marketing Officer, Molly Battin, and DIY content creator, Fariha Nasir of Pennies for a Fortune, for a fireside chat on how The Home Depot is evolving to meet the needs of millennial shoppers. From cultivating a community of multi-cultural, DIY influencers, to personalizing the retail and leisure experience to draw people in, hear inside perspectives on the future of home improvement and the trends you need to know.

Event Details
Start
Tuesday, March 14, 2023 at 4:00 PM UTC
End
Tuesday, March 14, 2023 at 5:00 PM UTC
Location
500 E Cesar Chavez St, Austin, TX 78701, USA
Online
No
Event Type
event
Category
[ "SXSW", "SXSW 2023", "South By Southwest ", "Texas Events ", "Events in Austin ", "Networking event ", "Multicultural Millennial Audience", "Millennial shoppers", "Global professionals ", "Professional development ", "Multi-cultural", "Leisure experience" ]
Link
https://schedule.sxsw.com/2023/events/PP129705
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Event reference: 640f7b7f3a977f52418e0de9 Belong CheckIn share preview